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Southwesterly Currents
By Charlie Cook
© NationalJournal.com
Tuesday, November 18, 2003

NEW ORLEANS -- In each of this year's four gubernatorial elections, it is interesting to note the "in" party was thrown out and the "out" party voted into power. At the same time, it would be a mistake to put too much emphasis on this point. In truth, each of these races was an individual event with dramatically different circumstances.

In Louisiana, Kathleen Blanco's (D) upset principally resulted from Bobby Jindal's (R) refusal to counterattack after a withering assault of television ads against him over the final 10 days of the race.

In California, the widespread anger at former Democratic Gov. Gray Davis was unlike anything seen anywhere else in America. Anyone who has been governor for three or more years is very likely to have lousy approval numbers, but hundreds of news stories over the years addressing Davis' hardball fundraising and raw ambition hurt him badly when the state's finances went into the toilet and the ungovernable forces of the state, such as spending initiatives, reached critical mass. As a result, actor Arnold Schwarzenegger was sworn in Monday as the state's 38th governor while standing on the steps of the state Capitol and quoting the late President Kennedy before a huge worldwide television audience.

In Mississippi, Republican Haley Barbour won a hard-fought challenge to Democratic Gov. Ronnie Musgrove. Barbour captured 77 percent of the white vote, which makes up 65 percent of the state's electorate. Musgrove won 94 percent of the African-American vote, which represents 33 percent of the state's voters. The split made racial voting patterns paramount. Data of this kind reinforce the difficulty the Democratic Party faces in the South and explain why, aside from perhaps Arkansas and Louisiana, the region is now out of reach for Democratic presidential candidates in all but the most extreme cases.

Although Kentucky has been trending out of the Democratic column for some time, the Democrats' 32-year dominance of the governor's office and scandals surrounding the Democratic incumbent, Paul Patton, created a situation that probably no Democrat could have overcome.

In Louisiana, the conventional wisdom among politicos is Democratic Lt. Gov. Kathleen Blanco's upset, 52 percent to 48 percent win over Republican policy wunderkind Bobby Jindal principally resulted from Jindal's refusal to counterattack after a withering assault of television ads against him over the final 10 days of the race. The ads charged as secretary of the state Department of Health and Hospitals, Jindal had ruthlessly cut costs and hurt patient care, particularly for the poor.

As late as the middle of last week, tracking polls showed Jindal with a high-single-digit lead, but Wednesday night Jindal began to drop in a pattern that continued to Election Day. Democratic strategists, who doubted their chances two weeks ago, were thinking by Saturday afternoon they just might pull it off. Democrats say the Blanco ads started late because the campaign hadn't really gotten its act together earlier. But the late assault, and Jindal's hesitancy to respond, resulted in an "inadvertent" trap for him; by the time the Jindal campaign saw the mistake, it was too late. Longtime Republicans in the state tend to agree with that account.

Jindal campaign advisers say the health care ads did not hurt him in the suburbs around the state, noting he got the vote he needed out of the suburbs. "We got creamed in the rural areas," according to one Jindal strategist. Blanco won 52 out of the state's 64 parishes, although the actual vote margin was quite close. An analysis of the election results by GCR & Associates for the New Orleans Times-Picayune shows Blanco got 40 percent of the white vote, unusually high for a Democratic candidate, while Jindal got 9 percent of the African-American vote, almost double the norm.

" We worried from the start that many of the undecideds might not actually be undecided," said the Jindal strategist, leading me to believe Jindal's ethnicity hurt him in rural areas but was not a problem in the more populous suburbs. While Jindal is the first Indian-American to seek a governorship -- and very few people of East-Asian descent live in the state -- most believed his ethnicity was not a real problem. To the extent Indian-Americans have any stereotype at all, it is largely positive.

One decision that is not second-guessed much was Republicans' determination not to have President Bush campaign for Jindal. Bush's overall numbers in the state are fine, but the Democratic Party was not particularly unified behind Blanco, and minority turnout was not expected to be -- and was not -- particularly high. A Bush visit probably would have energized the Democratic base in a way it otherwise was not in this race.

Other longtime Louisiana Republicans suggest, though, that their experience in the state dictates, "What you see is what you get" for GOP candidates there. That is, undecided voters always break Democratic in the state, and any Republican needs to surpass 50 percent going into Election Day.

 

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